LJMU
BICENTENARY CAMPAIGN
Campaign Design & Identity
Client: LJMU Special Collections and Archives
Here is my campaign design and identity
for Liverpool John Moores University
200 Bicentenary exhibition.
‘Re- Think, Re- Design, Re- Present’
is an exhibition of new design work,
showcasing 200 years of LJMU history.
![](https://freight.cargo.site/t/original/i/a99f1dcd38b854873765c15270a00fc7aae430e61b0c5bb7598278fe653a0271/Main-Poster-Mockup-1-redone.png)
![](https://freight.cargo.site/t/original/i/3b5dc6a9f590f9612a72a37af360c25ef4dbe525a04e0d7929f6ab7fdb34b2d0/Close-Up-Mock-Up.png)
![](https://freight.cargo.site/t/original/i/4afd4aa38083d00be44ab98af4bc88d2d27fc72093b533b90ee52d852f6c8025/Poster-in-frame-mockup.png)
Accompanying the lead poster is a
set of three posters, isolating each
element of the campaign title.
![](https://freight.cargo.site/t/original/i/dd99ebea5f385b2d4ef522b8186ddb74dea08a1b328e02e9b81f8894e92455e6/Think-Poster-Mockup.png)
![](https://freight.cargo.site/t/original/i/0059af7b0869da103e116c46a30368ebf8b59e1a27869780120b442a59264bd3/Design-Poster-Mockup.png)
![](https://freight.cargo.site/t/original/i/84e48899adb5b38597a48dbcf4ac2771fbe0e15340780e700a2ce33e55b32501/Present-Poster-Mockup.png)
The lead poster has been re formatted
to suit plasma screens found around
the university and libraries.
![](https://freight.cargo.site/t/original/i/da4fff839227df89e0fef520ce6971b681d1fa06667fb87c45bbe84a13009200/Final-Screen-V2-redone-RGB-Mockup.png)
![](https://freight.cargo.site/t/original/i/bfd293a872a241dadf2456b4acede2980381ce64e4251941243378031c7bec14/Supporting-Screens-01.png)
![](https://freight.cargo.site/t/original/i/ac1e02237e804c0e9118be2ef1a869411a0f2d5f72ff75b725131100747fee25/Supporting-Screens-02.png)
![](https://freight.cargo.site/t/original/i/9d28cb51961673c1bb62f0cbb32f85f634dafaf35c9fb1dcb6a3748e594c1123/Supporting-Screens-03.png)
Each element has again been isolated,
to create a series of stills shown on the
screens, preceeding the lead poster.
![](https://freight.cargo.site/t/original/i/e9b2340db73688ffc94c1350403f3af3319f0e1f46513baf1bbdb1130c3b1e1b/Email-Invite.gif)
The animated email invite
uses the simplest elements
of the campaigns identity;
type and colour.
![](https://freight.cargo.site/t/original/i/d7468553c139eeb9d7421d764b68e78590be4cee09a3fcdcef9e4632c245296e/Final-Twitter-Banner-Mockup.png)
![](https://freight.cargo.site/t/original/i/aeefdf63765a7ca5684784af33d15deed88c12ad35fc833e9d8d6917084b7826/Final-Instagram-Talk-Posts-Mockup.png)
![](https://freight.cargo.site/t/original/i/748bc8d7602e6606b6fde191dad10ae3afbced68e1c5a059ef013adda1c2beb3/Final-Instagram-Talk-Posts-V1-01.png)
![](https://freight.cargo.site/t/original/i/2a6df91ce7f98ad6bb0211c1e65dfcd2319ce7a77cccd35925c8c8a2691a1283/Final-Instagram-Talk-Posts-V1-03.png)
![](https://freight.cargo.site/t/original/i/e71afc267e37a8155f11d8133dbb36f28f2960a77e91bca889fba91998c7ae1f/Final-Instagram-Talk-Posts-V1-02.png)
The social media content includes
instagram posts, advertising the
exhibitions ‘lunchtime talks’.
![](https://freight.cargo.site/t/original/i/bab87f6d1313afe6ba88cb42c7f7f559693631e1a7abd8f646b3d78cbb6f4b6f/coffee-cup-mockup.png)
![](https://freight.cargo.site/t/original/i/8f98a17b93ad7a4c7c830e440b61a4f0e65c0d22f93d45c96147a8aa7c00b23c/archives-pens.png)
![](https://freight.cargo.site/t/original/i/7012c023936e40af1396044a9929d2b160591d500eb99c522b89f7c26b79e0f6/Tote-Bag-Mockup.png)
![](https://freight.cargo.site/t/original/i/62f59c9d1e02f9e047bef1c31c60066ab735ad42a9f2ab945539e6343ad68d05/Postcard-Mock-Up.png)
︎︎︎ Last Project
![](https://freight.cargo.site/t/original/i/d073e642cf6c5749ecfada11cb2cf6c6b9ec356a6f788b7dd90e42622e917443/Tipping-Design-footer.png)